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Product design lead for Constant Contact native apps across iOS, Android. Striving to release delightful user solutions across all mobile native platforms. Embedded in a diverse team that works in two week agile sprints with Lean UX as part of the product release life cycle. Vetting, interviewing, coaching and mentoring for UX design staff in the Waltham location.

Major Releases: 
• Aug 2022 Brand new onboarding flows - iOS/AND
• Jul 2022 Brand new native editor - iOS/AND
• Mar 2022 Video block - iOS/AND
• Oct 2021 Combination campaign post - iOS/AND
• Mar 2021 Template picker for editor - iOS/AND
• Oct 2020 Multi-Factor authentication - iOS/AND
• Jul 2020 Social Accounts, Social Posting, Campaigns List, Reporting, Rebrand - iOS/AND
• Mar 2020 Push Notifications - iOS/AND
• Jan 2020 New Editor Blocks - iOS/AND
• Oct 2019 Brand New Editor - iOS/AND

Process:
• Discovery: Competitor analysis, direct user research with customers, quant data review, qual data review
• Guide information architecture, gather user requirements, facilitate internal brainstorms, create wire frames, rapid prototypes, visual design proposals, guide analytics tracking, and final UI Flows
• User centered design approach to solving user problems
• Design process validated by always talking to customers at every stage
• Working directly with internal stakeholders + small business customers to create necessary work flows and delightful experiences for the "time starved" small business owner

Clearlake Capital Group

Siris Capital

Greylock

Commonwealth Capital Ventures

Longworth Venture Partners

Morgan Stanley

Hudson Ventures

Saturn Partners

Ad-Venture Capital Management

Springboard Enterprises

Investor Growth Capital

PeakSpan

Bantam Group

El Toro Capital Management

Everest Group

Constant Contact offers email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools, primarily to small businesses, nonprofit organizations, and membership associations. Allows users to create, send, and track emails via the web or mobile devices. Launched Toolkit, an all-in-one online marketing platform that integrates multi-channel marketing options including email, social, mobile, and Web in April 2014.

Multi Channel online marketing tools for small businesses

Product design for our small and enterprise level restaurant customers with a strong focus on solving their most immediate problems.

Process:
• Gathering user requirements, facilitating internal brainstorms, creating wire frames, rapid prototypes, visual design proposals, and final UI Flows
• User centered design approach to solving our restaurants' problems
• User requirements gathered by talking directly to our restaurant customers in moderated usability testing
• Design process validated by involving customers at every stage
• Working directly with internal stakeholders + teams to create necessary features for our users

Product design lead for TimeOut Digital team in London & New York City. Striving to release delightful user solutions across mobile and desktop platforms.

Process:
• Guided the information architecture, gathered user requirements, facilitated internal brainstorms, created wire frames, rapid prototypes, visual design proposals, and final UI Flows
• User centered design approach to solving user problems
• User requirements gathered in the field by talking directly to customers in moderated usability testing and with online usability tools like Validately, UsabilityHub
• Design process validated by always talking to customers at every stage
• Worked directly with internal stakeholders + end users across the globe to create delightful features for Timeout users

Product design lead for Restaurants & Attractions teams across all mobile, desktop, and tablet. 

Process:
• Guided team on Information Architecture, User Needs, Visual Design, and UI Flows, helped make the TripAdvisor product family a delightful and useful experience for travelers on the go
• User centered design approach to solving problems for travelers who are planning a vacation, on the go during vacation, and after they are back from vacation.
• User requirements gathered in the field by talking directly to customers "in the wild" and with online usability testing using VerifyApp and Usertesting.com and employee office hours
• Every step in the design solution process validated by talking to customers, from gathering requirements in discussions of problems, to creating rapid prototypes for nailing down the "what," to wire frames, to final visual design, to final validation testing by traditional means.
• Experimented in multiple design thinking processes to speed up user requirements gathering
• Balanced complex business needs with user requirements and available resources.
• Worked directly with multiple teams to create a feature for our travelers.
• Worked closely with all developers before, during, and after we release the feature to include multiple perspectives in coming up with a design proposal.
• Represented the traveler use cases and needs in all discussions with my direct team and other teams at TripAdvisor.
• Pushed the paradigm of what is possible and come up with multiple ideas to get to best solution
• Focused on highly usable and engaging UI, interaction flows, visual design within the context of TripAdvisor brand

One Liberty Ventures

Certares

Flagship Pioneering

TripAdvisor is an app-based platform that provides reviews on travel & accommodations. It enables users to share reviews of hotels, flights, tourist attractions, destinations, restaurants, and activities. Users can browse through videos, photos, trips, and articles from fellow travelers, showcase accommodation, build travel itineraries by adding maps, photos, notes, and travel plan details. Also, it enables users to discover deals, check hotel pricing & availabilility. Their app is available for iOS & Android devices.

App-based platform that provides reviews on travel & accommodations

Day in the life:
Visual design consultant across all media for Intuit's business units with a focus on mobile. Have worked on mobile web design for iPhone, Android, Blackberry browsers, iPhone application design, serve as Intuit innovation catalyst practicing Design for Delight principles across the company, also work on interaction design, information architecture, customer research, and specifications development for business units.

Leadership / Original concepts to completion:
• 2010 DealHood iPhone app
• 2011 Mobile Web app across iOS, Android, Blackberry (Financial Services app)
• Tactical visual + interaction design projects for internal conferences and knowledge sharing plus awareness
• Published paper on "Mobile Web and Native apps: How one team found a happy medium"
by SpringerLink - July 9, 2011. Using an Intuit mobile project as a case study, we examine how a hybrid approach is sometimes a happy medium.
• Confirmed Speaker for HCI 2011 in July - Orlando, FL on Mobile Web & Native Apps

Creative Leadership: Created superior solutions in graphic design, identity, brand, multimedia, globalization, user experience

Client Interaction: Led meetings on creative requirements, presented creative concepts with design rationale and style guide

Design Team Leadership: Created estimation template, interviewed potential design candidates, mentored staff

Project Management: Led creative direction, managed scope, time, and budget, worked effectively with other disciplines

Marketing Materials: Designed internal print marketing, multimedia user interfaces, process documentation

Clients: Analog Devices, Cross Pen, Deutsche Bank, Duracell, Fidelity Investments, Financial Times, Habitrol Canada, Harvard Business School Publishing, Kobren Insight Group, MFS Investment Management, PerkinElmer, Staples, Victor O. Schinnerer

Leadership & Accomplishments:
• Co-founded the Multimedia team
• Initiated the deCordova corporate art loan collection
• Web99 First Place Award for "Cool Site in a Day" in San Francisco, CA, East Coast team member for web site "Friends of the Urban Forest" (July 1999)

Site Design: Art direction, design, and HTML coding of web sites for several local and non-profit companies, including multimedia design.

Site Production: Designed second level layouts, created templates and optimized images.

Print Design: Created postcards and business cards.

Print Production: Scanned and color corrected images, prepared files for printing.

Clients: Boston Historical Society and Museum, Children's Medical Ventures, deCordova Museum, Eurocinema, Harvard College, MortgageMaster, Patnode Insurance